So there are so many boring parts of my job. Conducting market research. Collecting data analytics. Mapping out customer journeys. Strategizing the best and holistic ways for people to rocket their brand to stardom. But my true love in this business ...
As I mentally prepare for the onslaught of political campaign ads I'll be forced to look at on streaming and social media soon - I think about a new wave of young politicians who are not particularly going the marketing route their relic predecessor ...
Wait...what?That's right! The CIA. loves graphic designers... And... they always have. Throughout the CIA’s 74-year history, the agency has used popular artists, graphic designers, and avant-garde culture to serve its aim and enact American “soft po ...
Raw content...true to its construction. But seriously! What the heck is a brutalist web design? Brutalism was coined from architecture. But in websites, it's often about giving visitors content to enjoy and ways to interact with you. The rules fo ...
MY PALMS WERE SWEATING. I COULD FEEL THE LUMP IN MY THROAT TIGHTEN AS MY FINGERS CLENCHED THE CORNERS OF MY BLOUSE. Keep it cool, Jacquelyn. I straightened my back with the clearing of my throat and eyed his profile as he was revie ...
Whether you’re launching a new product or a new service, you’ll need to define your target audience. A target audience allows you to focus your marketing efforts and minimize the chances of your marketing campaign failing. But what is a target audie ...
If you're here you might not be surprised that my answer to this is...graphic design.In "Decoding Target's Design Philosophy", Target mentions "From easy-to-navigate store layouts to the product packaging and designer partnerships, design is in our ...
Now I rarely do a blog post that is so tunnel-visioned to one type of person. But this one is for the Print Shop Managers out there! I've had the pleasure of working with so many publishers and print shops since 2009. One thing I've seen in many tow ...
Instagram is not just another photo-sharing platform. While it is pretty much similar to other social media platforms like Facebook, Twitter, and Pinterest, this platform has grown immensely since its inception in 2010. To date, Instagram has ove ...
In this world of mobile devices and online technology, remote work is becoming a trending thing. Therefore, the use of coworking spaces fills a new void today for people who work at home. Not only does the concept offer opportunities to socialize, b ...